How Much Effort Do You Want to Put In?

How Much Effort Do You Want to Put In? In a la carte situations, where paying simply boosts your profile to be seen by more people, Carmichael thinks of this similarly to advertising-“it’s just another way to create demand,” she says. But in a situation where, for example, a woman might pay in order to be able to extend the conversation and message a man, Carmichael just suggests that someone be aware of their values.